The Image Takers

Who Are We?

The Image Takers know how to sell your product. Specialising in visual marketing offering a holistic solution to retailers and wholesalers.

Simone and Clare individually ran their own small businesses and know what it takes to succeed. They understand the needs of growing businesses and work closely with their clients to create fresh and exciting visual content for websites, social media and print.

Simone Norris

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Art director Simone designed for newspapers and magazines in Australia, the US and the UK, including Melbourne’s Herald Sun, the New York Post and London’s Daily Telegraph. She then carried that 20 years of global design experience into retail – both online and in store – styling and art directing photographic shoots. She created and grew Invite Me from a small online personalised stationery store into a boutique retail outlet with strong website sales. An integral part of her retail and marketing strategy was her innovative and creative use of social media, which helped the business become a destination store with customers from all over the world.

Clare Martin Lapworth

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Clare is a multi award-winning photographer with 15 years’ experience in image-crafting and brandmanagement, public relations and working globally to influence campaigns through visual means. She has a deep understanding of the power of good imagery to sell products and messages and has combined this with media management to choreograph large campaigns with complex audiences. She was staff photographer for Little One Magazine, with both a significant online and physical presence


Vince / Rollie Nation

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“The Image Takers have been such an amazing duo to work with right from the get-go! Once they understood our brand and vision, they helped to build on that and made it into a reality which elevated our brand. They deliver consistent and on-brand content for us with little guidance. Working with them has been seamless and they have truly become an extension of our team and great partners!” – Vince Lebon, Rollie Nation Founder

Cath / Frankie Jones the Label

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The Image Takers were an integral part of launching my new label into the market place. The whole process of arranging the photoshoot was very hassle free, allowing me to focus on other areas of my business while the girls made sure every aspect of the photoshoot was carefully planned for. The images I received after the shoot were exactly what I had expected (plus more) and really gave me the edge I needed to launch into a competitive market place. I was able to use the images over a variety of platforms, which was absolute gold being a brand new label. I still receive compliments on the imagery all the time! What I loved the most about working with Simone and Clare was their experience and guidance in creating the look I was after, all whilst staying true to the brands aesthetic and guidelines.

Fran & Jo / Franjos Kitchen

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We have been working with Clare and Simone this year on branding imagery. We absolutely love the imagery that they have produced for us. After a few minutes of chatting we felt they totally understood our brand and direction and the work they produced has absolutely taken our business to the next level. We have lots of work in the pipeline with The Image Takers and look forward to a long and productive partnership. Great imagery is critical, especially in this instagram age and we wouldn’t hesitate to recommend the girls to any business looking to invest in their brand.