Daily Blooms


Website Refresh

September 2019

The Brief

The definition of joy? Collaborating with Courtney Ray from Daily Blooms.
Courtney, founder and owner of Daily Blooms, completely revolutionised buying flowers in Australia as the first business to create the concept of the daily bunch - the one style of flowers sold on the day.
Courtney realises the need to keep her content fresh and up-to-date and reach out for another website image refresh, including shopping cart imagery. As her time in the most glorious of Melbourne warehouses came to a close (due to a refurb), we all agreed we had to take this opportunity to shoot in this big, old beautiful space one final time.

Our Role

Having worked with Daily Blooms for several years now on various campaigns, we have a very good understanding of the Daily Blooms brand. A close collaboration with Courtney and the team from Daily Blooms, we worked to create concepts, colour palette, mood boards, wardrobe, hair and make-up direction to produce a suite of compelling visual assets.


The content created by the Image Takers has always exceeded my expectations in every way. and they explicitly understand my brand and develop digital assets that fit perfectly with my story. The images they created have received the highest level of engagement on my social media platforms, in particular one image received over 1000 comments and likes. As a small business owner it is a relief to know that I don’t have to worry about creating content because The Image Takers nail it every time!

- Daily Blooms