Client

Kenzi Living

Project

Brand Launch Campaign

January 2016

The Brief

Launching into a densely populated market, this brand required immediate cut-through. The client wanted brand imagery that was heavily conceptualised and striking - visual assets that would be at home in the catalogues of large department stores.
Imagery were to launch on the website and appear across all social channels.

Our Role

We created the concepts and sketched them so the client could see our vision.
We devised colour palettes, scouted talent and briefed our fashion stylist on wardrobe.
On shoot day our Art Director was on set to guide the photographer and stylist and ensure the shoot adhered to the shot list.
Finished images received a high-spec edit and returned to the client.